On February 13, 2023, Lawson launched a new product, "Too Much! Premium Roll Cake (167 yen).
This roll cake is made with fresh Hokkaido cream and whipped cream to create a perfect balance of milkiness and a refreshing aftertaste.
Compared to the standard "Premium Roll Cake" product, the total weight has been increased 1.47 times or 47%.
When opened, the cake is contained in a container that prevents it from losing its shape.
The sponge dough is filled with a special cream richly blended with fresh Hokkaido cream.
When you eat the cream, you will feel the richness of milk in your mouth with a dense texture and a clean aftertaste.
The sponge dough is soft and fluffy, with a gentle sweetness, and the cream combines with the sponge dough to create a pleasantly smooth texture.
Too much! Premium Roll Cake (167 yen)"— SHINGEKI (@newJPNfood) 2023年2月13日
A new LAWSON product to be released on February 13, 2023.
Fresh cream and whipped cream are used to create a perfect balance of a milky taste with a refreshing aftertaste.
The total weight is 47% more than the standard "Premium Roll Cake. pic.twitter.com/rnmRGS4QAH